Below are the rankings in both Google and Bing. Things are looking good. The pages that got fresh content did very well. Traffic is up 35% and pages per visit is up. The blue line is the last 3 months compared to the previous 3 months (green line) Once these keywords start to show on the first page we should see some good traffic. We went from not showing in the top 1000 to ranking for dozens of keywords in the top 100. With more onpage optimization, fresh content, images, and links the rankings will continue to climb. Continue reading »
Below you will see some baseline figures for Value Cruises and a handful of competitors. We are looking at indexed pages on Google, Yahoo, and Bing. Then I used Yahoo Site Explorer to check backlinks. Alexa score is your traffic ranking on the web. Next is your website grader score. And finally OSE is Open Site Explorer which is a link profile tool. Where the Value Cruises website is lacking is really in the link profile. Once we gain some inbound links and optimize the pages..this should help alot with the website rankings. Continue reading »
Jan 222011
I have written about performing an SEO audit many times. By performing a monthly audit you can track your website improvement over time. I usually check in every month for my seo clients. This is an important part of search engine optimization. It can quickly give you insights into the major components of a website. Continue reading »
Nov 272010
Running a monthly site audit can help you keep track of the growth and performance of your website. It can also uncover any errors or short comings that need to be addressed. Along with a monthly website audit, you should be running SERP Reports as well as exporting Traffic Reports from Google Analytics.
There are a handful of items that I visit and record the results on a monthly basis. These include: Continue reading »
Nov 272010
Alexa shows your overall traffic rank as compared to other website on the Internet. This is useful because you can compare yourself to your competitors and you can also track by month if you are doing the correct things to your website as your month to month movement will reflect this. Now Alexa is not perfect as no tool is, but you can bet they have a good system. Take a look at the Top 100 websites by Alexa rankings and all the major players are there! It takes about a minute to check your Alexa Rankings and should be part of every Website Audit! Continue reading »
Yahoo has a great little function that can open up an enormous amount of data. The Yahoo Site Explorer will return information on not only the amount of indexed pages for a website but the amount of indexed backlinks. And the backlink portion of the tool can be configured to return the data a few different ways. Continue reading »
Nov 272010
Many people make the mistake of looking for their Google Backlinks by typing in
Link:www.website.com
This advanced search function will not return your total amount of backlinks Google has indexed. Instead you need to go into your webmaster tools account to see the true backlink count. Continue reading »
Oct 242010
If you ever wanted to find the amount of Webpages that have been Indexed on Google and Bing for your website, here is the easy way to find out!
This is very simple yet very important. This figure can tell you if Google is crawling all of your pages. If you have hundreds of webpages live on your website but Google has only indexed a handful, there may be something very wrong that is not allowing the Spiders to crawl your website. Continue reading »